October 13th, 2006
Do they need a mountain bike?
Image courtesy Velonews
Project Rwanda is a project set up by Tom Ritchey (Ritchey Logic) to “Further the economic development of Rwanda through initiatives based on the bicycle as a tool and symbol of hope”.
Not selling them the latest fashionista mountain bikes, but sustainable transport.
Contrast that with Trek’s attitude to China.
Well done Tom.







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